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Case studies

Selected work

Projects completed under NDA for clients in Turkey, the EU, and the MENA region. Outcomes are real; client names are withheld.

Logistics & Fulfillment Custom Software Turkey 2024

B2B logistics dashboard for a Turkish fulfillment provider

Real-time operations dashboard replaced 8-hour weekly reporting cycles with continuous live visibility across 3 warehouses.

Next.jsTypeScriptPostgresPrismaMapboxNode.js

Timeline: 10 weeks · Client name withheld under NDA

D2C Consumer Goods Marketing Infrastructure Turkey 2024

Conversion analytics warehouse for a Turkish D2C food brand

Postgres warehouse with daily ETL from 4 sources gave finance and marketing one shared source of truth for unit economics.

PostgresdbtPythonShopify APIMeta Ads APIGoogle Ads APIKlaviyo APIBigQuery

Timeline: 5 weeks · Client name withheld under NDA

Education Technology Marketing Infrastructure Turkey 2024

Attribution stack for a Turkish edtech company

Unified attribution pipeline gave the marketing team end-to-end CAC visibility per channel across Meta, Google, and TikTok spend.

Meta CAPIGoogle Enhanced ConversionsGA4MixpanelGTM Server-SideHubSpotPostgres

Timeline: 4 weeks · Client name withheld under NDA

D2C E-commerce Web Development Turkey / Germany 2024

EU launch site for a boutique cosmetics brand

Multilingual Astro + Sanity site scored Lighthouse 98/100/100/100 and launched in 6 weeks for markets in Germany and Austria.

AstroSanityShopifyKlaviyoTypeScriptTailwind

Timeline: 6 weeks · Client name withheld under NDA

Marketplace E-commerce AI Automation Turkey 2024

AI customer support agent for a Hepsiburada seller

LLM-powered support agent resolved ~70% of first-touch inquiries autonomously, cutting average response time to under 2 minutes.

OpenAI GPT-4PythonFastAPIPostgrespgvectorHepsiburada Seller API

Timeline: 6 weeks · Client name withheld under NDA

Marketing & Advertising AI Automation Turkey 2024

Content production pipeline for an Istanbul marketing agency

Multi-agent workflow delivered 5x content throughput per writer while keeping editorial quality control in human hands.

Anthropic ClaudeOpenAIPythonn8nPostgresNotion API

Timeline: 5 weeks · Client name withheld under NDA

Marketplace E-commerce Custom Software Turkey 2024

Predictive inventory analytics for a Trendyol seller

Custom forecasting platform reduced overstocked SKUs by 30%+ for a top-100 Trendyol fashion seller.

PythonFastAPIReactPostgresTrendyol Seller API

Timeline: 8 weeks · Client name withheld under NDA

Hospitality Web Development Turkey 2023

Booking experience redesign for a beachfront hotel in Antalya

Redesigned direct booking flow grew direct reservations significantly over 6 months, reducing high-commission OTA dependency.

Next.jsTypeScriptStripePostgresTailwindSanity

Timeline: 7 weeks · Client name withheld under NDA

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